Every year, big brands pay millions of dollars to air commercials during the Superbowl. This can lead to truly epic commercials, like the one from Doritos and Mountain Dew. Dodge Ram, however, spent a whole lot of money on an ad that wasn’t particularly well received…
1. Watch Dodge Ram’s unfortunate decision here:
2. People watching were not pleased.
Me watching the Dodge super bowl commercial and realizing they are using MLK to sell trucks #superbowlcommercials #superbowl #MLK pic.twitter.com/Xd2CLrLDGK
— Afton (@notfaaa) February 5, 2018
3. Priorities, priorities…
4. Damned sportsball at it again.
5. It’s a bit of a contrast.
“The evils of capitalism are as real as the evils of militarism and evils of racism” — Real MLK Jr, 3/3/1967
Buy Dodge trucks — Fake MLK Jr, 2/4/2018
— Judd Legum (@JuddLegum) February 5, 2018
6. As he would have wanted.
7. A simply put note for Dodge:
8. Tim is not wrong.
9. You can read that part here:
Not totally sure the Dodge RAM ad guys read that whole MLK speech.. https://t.co/QPa16BGv3d pic.twitter.com/3eFVZjb3BB
— Kate Aronoff (@KateAronoff) February 5, 2018
10. Greg raises a good question.
11. In case you were wondering whether MLK’s children are okay with it…
No.
— Be A King (@BerniceKing) February 5, 2018
12. Dodge might as well have gone all the way.
13. It would be a missed opportunity.
Does the Martin Luther King Jr. Dodge come with the Rosa Parallel Parks assist feature? Because if not you can keep it.
— Travon Free (@Travon) February 5, 2018
14. Charles can’t help but Ram this pun in there.
15. We now go live to Dodge headquarters…
That one Black Marketing intern at Dodge Ram coming into work tomorrow. #SuperBowl pic.twitter.com/zDov0MZQpT
— NUFF (@nuffsaidNY) February 5, 2018
Follow us on Instagram for more gems from the world of social media!
