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Cancer Research campaign gets an unintentional ‘boost’ from McDonald’s

Placing your advertisements at the right spots is important for companies. The wrong place can undercut your message, while the right one can make it even more powerful. You decide on which side this poster for Cancer Research UK falls…


1. Cancer Research UK has a new campaign to make people aware that obesity can cause cancer.


2. One of their public ads got a bit of a boost by McDonald’s.


3. Was it on purpose? We may never know. One thing is for sure…

Thanks for the tip, Evert!


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