{"id":208583,"date":"2022-05-06T09:41:20","date_gmt":"2022-05-06T08:41:20","guid":{"rendered":"https:\/\/www.thebestsocial.media\/nl\/?p=208583"},"modified":"2022-05-11T14:04:24","modified_gmt":"2022-05-11T13:04:24","slug":"augmented-reality-cases","status":"publish","type":"post","link":"https:\/\/www.thebestsocial.media\/nl\/augmented-reality-cases\/","title":{"rendered":"Deze drie augmented reality-cases laten de wereld door een andere lens zien"},"content":{"rendered":"<p>Door middel van augmented reality kan je een extra laag geven aan je digitale content. Het maakt alles veel echter, maar dan toffer. Van bizarre lenzen tot aan prachtige filters; het is allemaal een vorm van augmented reality. Al een paar jaar hebben we de categorie Beste Augmented Reality in samenwerking met<a href=\"https:\/\/www.snapchat.com\" target=\"_blank\" rel=\"noopener\"> Snapchat<\/a>; koning van AR. Welke merken of bedrijven maakten afgelopen jaar indruk met hun creatieve en innovatieve cases? Dit zijn de genomineerden!<\/p>\n<p>&nbsp;<\/p>\n<h3>1. In november vond ComplexCon plaats, zowel digitaal als fysiek. Om de mensen die digitaal meededen de volledige ervaring te geven, maakten GoSpooky en SNAP drie verschillende <a href=\"https:\/\/ar.snap.com\/complexcon\" target=\"_blank\" rel=\"noopener\">AR-lenzen<\/a> om dat echte gevoel mee te krijgen; van shoppen tot aan optredens.<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-208587\" src=\"https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Complex-Climate-SNAP.INC-Gospooky-1024x507-1.png\" alt=\"\" width=\"1024\" height=\"507\" srcset=\"https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Complex-Climate-SNAP.INC-Gospooky-1024x507-1.png 1024w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Complex-Climate-SNAP.INC-Gospooky-1024x507-1-300x149.png 300w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Complex-Climate-SNAP.INC-Gospooky-1024x507-1-768x380.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>2. Sporten moet voor iedereen toegankelijk zijn, vindt Basic-Fit. Daarom cre\u00eberden ze met Snapchat en GoSpooky een <a href=\"https:\/\/maxlead.com\/cases\/hoe-maken-we-een-goede-workout-toegankelijk\/\" target=\"_blank\" rel=\"noopener\">AR-lens<\/a> waarmee je laagdrempelig, op iedere locatie een leuke workout kan doen. Dan wordt sporten lekker makkelijk.<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-208586\" src=\"https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Basic-fit-Maxlead-1024x599-1.png\" alt=\"\" width=\"1024\" height=\"599\" srcset=\"https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Basic-fit-Maxlead-1024x599-1.png 1024w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Basic-fit-Maxlead-1024x599-1-300x175.png 300w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Basic-fit-Maxlead-1024x599-1-768x449.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>3. Het Design Museum in Londen mocht onlangs weer open, en om dit te vieren maakten ze met SNAP en GoSpooky een unieke museumervaring door middel van Augmented Reality. Het idee: via een <a href=\"https:\/\/vimeo.com\/592819671\/501334d369\" target=\"_blank\" rel=\"noopener\">AR-lens<\/a> de\u00a0Design Museum&#8217;s Sneakers uitproberen \u00e9n mee naar huis nemen.<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-208588\" src=\"https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Design-museum-SNAP-INC.-Gospooky-1024x1022-1.png\" alt=\"\" width=\"1024\" height=\"1022\" srcset=\"https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Design-museum-SNAP-INC.-Gospooky-1024x1022-1.png 1024w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Design-museum-SNAP-INC.-Gospooky-1024x1022-1-300x300.png 300w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Design-museum-SNAP-INC.-Gospooky-1024x1022-1-150x150.png 150w, https:\/\/www.thebestsocial.media\/nl\/wp-content\/uploads\/sites\/2\/2022\/05\/Beste-AR_Design-museum-SNAP-INC.-Gospooky-1024x1022-1-768x767.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Door middel van augmented reality kan je een extra laag geven aan je digitale content. Het maakt alles veel echter, maar dan toffer. Van bizarre&#8230;<\/p>\n","protected":false},"author":47,"featured_media":208601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16,17],"tags":[3937,306,1385],"class_list":["post-208583","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs","category-nieuws","tag-ar","tag-snapchat","tag-the-best-social-awards"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Deze drie AR-cases laten de wereld door een andere lens zien<\/title>\n<meta name=\"description\" content=\"Augmented Reality is niet meer weg te denken uit de social wereld. 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